We won a Global Entertainment Award!

The Winning Project

When Supercell set out to launch the highly anticipated Card Evolution update for Clash Royale, they knew they needed to make a serious splash. That's where we came in.

As Supercell's creative partners, we took charge of crafting a buzz-worthy launch video that would set the gaming world on fire. Our mission? To generate excitement, clarify the update's features, and leave gamers itching to hit that "update" button.

The video quickly skyrocketed to the top spot, trending #1 in multiple countries and amassing over 16 million views on YouTube and counting.

If you'd like to find out more about the project, check out the full case study here.

The Award

The Global Entertainment Awards honour the role marketing and promotion play in powering the entertainment industry. They celebrate the creative people around the world whose work drives audiences to want, play, watch and listen to entertainment.

The exact category we've won? Best Global Gaming Trailer. 🏆 It really took a squad of dedicated creatives and strategists who know their stuff inside out. From the brains behind the creative vision to the animation wizards pulling off mind-blowing visuals, everyone brought their A-game.

Credits

Creative & Strategy Creative Director - Andrew Bentham Creative Lead - Maricris Llanillo Lead Strategist - Kat Brook Management Project Manager - Paul Watchorn Account Manager - Ethan M. Account Director - Evelyn Jiang Ivey Production Head of 3D - Dolph Souza Motion Graphics Director - Alex Robinson Head of Production - James Trimming Look Development / Lighting / 3D VFX / Rendering / Compositing - Fallon Studio Additional look dev and VFX - Fabio Sciedlarczyk 3D Animation - Hasan Aytug, Srinivasan S, Luke O'Sullivan 2D Animation - Frankie Swan Editor - Ben Sayer Design - Ell Jeffrey Game Capture Artist - Haydn Macmaster Music LYRIS: Music & Sound Design - Jon Daou and Chris